Founders - Shalini Verma & Sanjay Kumar
‘We come from humble backgrounds from the state of Bihar in eastern India. We met, got married in 7 days & went abroad for work but left our hearts in India. We came back in the mid 90s to start a family and started Shalinindia towards the end of the 90s when internet was becoming accessible in Indian households.Through Shalinindia, we hope to contribute our bit to bring Made In India products to global customers. We have tried to build an integrated platform on which customers from across the world can shop for authentic Indian products with confidence. We strive to ensure that when customers shop for Shalinindia products, they feel the soul of India.
The business began in 1996, as Shalin Fine Art; an import company that brought art from around the world to the shores of India
The Indian Rupee crashed forcing the company to change operations
ShalinImpex was setup with a four-page static website called shalinindia.com. The aim of the company was to export fine art out of India. It was the first to sell anything online from India; a beautiful artistic piece, made by the world renowned Aparna Kaur. A buyer from Virginia had called over the phone and transferred $1,000 through his bank, back then there were no online payment portals. The sale was even telecasted by BBC India, as it marked the beginning of a new age for consumers and sellers in the country.